Portrait of Pierre Guillaume, independent French perfumer-creator
© Pierre Guillaume Paris

Perfumer · French perfumery

Pierre Guillaume

A chemist by training turned self-taught perfumer, Pierre Guillaume founded Parfumerie Générale in 2005 with 02 Cozé, a spicy accord born from his father’s cigar cellar. Based in Auvergne, he composes a narrative, wearable perfumery organized in numbered themes, in full independence, and today runs Pierre Guillaume Paris, whose Black Collection continues his former Huitième Art line, alongside the sister house Phaedon Paris.
Activity · Independent perfumer-creator
Origin · Auvergne (France)
Houses · Pierre Guillaume Paris, Phaedon Paris
First perfume · 02 Cozé (2002)

Quick answers

Who is Pierre Guillaume?
An independent French perfumer-creator, a chemist by training and self-taught in composition, based in Auvergne.
Signature
A chemist’s perfumery, narrative and wearable: gourmand musks, amber woods, tobacco and fig, built on bases he develops himself.
Houses
Founder and perfumer of Pierre Guillaume Paris, formerly Parfumerie Générale, whose Black Collection continues his former Huitième Art line; artistic director of the sister house Phaedon Paris.
Major creations
02 Cozé (2002), 04 Musc Maori (2005), 10 Aomassaï (2006), 4.1 Le Musc & la Peau (2016).

Background

Pierre Guillaume grew up in Auvergne in a family of chemists, collecting essential oils and fragrant materials from childhood, the seed of what would become his perfumer’s palette. His training is scientific: he approached composition as a self-taught perfumer, drawing on a solid grounding in chemistry from the family business rather than the classic perfumery schools.

At the very end of the 1990s he joined the family company as a formulator developing its cosmetics arm. His father’s illness redirected him toward perfume. Around twenty-five he set out to recreate the smell of his father’s cigar cellar; the spicy-tobacco accord that resulted, 02 Cozé, became his first perfume and the founding act of Parfumerie Générale in 2005. This account draws on the 20-Year Dossier 2005-2025 of the house.

Critics noticed quickly. Chandler Burr of the New York Times praised this young French chemist in the mid-2000s. Pierre Guillaume built a chemist’s perfumery in which he designs his own bases, such as the Épicène-Gamma accord of 02 Cozé. He claimed independence early: in 2010 he created Pierre Guillaume Diffusion and his own production tool; a second workshop opened in 2015, then a Manufacture in Auvergne in 2023. According to the house, he is the only perfumer in France to own his production unit, his logistics unit and his own raw-material cellar, which secures complete freedom of composition.

Beyond his main house, Pierre Guillaume widened his territory. In 2009 he launched Huitième Art, an experimental, cinematic line whose name salutes cinema, the eighth art, later folded into his world as the Black Collection. From 2010 he took the artistic direction of Phaedon Paris, a travel-themed house whose trademark he acquired in 2013 and which he composes in his ateliers. He progressively gathered all his work under the Pierre Guillaume Paris label.

The houses of Pierre Guillaume

Pierre Guillaume composes from his Auvergne ateliers. Two houses structure his territory today: Pierre Guillaume Paris, which gathers his collections, and the sister house Phaedon Paris; his Black Collection also continues his former Huitième Art line.

Pierre Guillaume Paris (formerly Parfumerie Générale)
His founding house (2005), of which he is the sole perfumer. It holds the Numbered Collection and the bulk of his catalogue. See the house page.
The Black Collection (formerly Huitième Art)
An experimental, cinematic line launched in 2009 as Huitième Art, today integrated into Pierre Guillaume Paris as the Black Collection. See the collection.
Phaedon Paris
A distinct sister house, travel-themed, whose artistic direction Pierre Guillaume took in 2010 and whose trademark he acquired in 2013. He composes its perfumes in his Auvergne ateliers.
In-house creation
For all these brands, Pierre Guillaume designs the bases, composes and manufactures in his own ateliers, claiming complete creative and financial independence.

Perfumes

Pierre Guillaume’s creations span Pierre Guillaume Paris, from the Numbered Collection to the Black Collection inherited from Huitième Art, and his sister house Phaedon. A few landmarks:

YearHousePerfumeOlfactory family
2002Pierre Guillaume Paris02 CozéSpicy tobacco
2003Pierre Guillaume Paris13 Brûlure de RoseAmbery rose
2005Pierre Guillaume Paris04 Musc MaoriGourmand musk
2006Pierre Guillaume Paris10 AomassaïWoody oriental
2007Pierre Guillaume Paris14.1 Cuir d’IrisIris leather
2007Pierre Guillaume Paris18 CadjméréCreamy sandalwood
2009Pierre Guillaume Paris17 Tubéreuse CoutureSolar tuberose
2010Pierre Guillaume ParisSucre d’ÉbèneSweet wood
2010Pierre Guillaume ParisManguier MétisseFruity wood
2011PhaedonCendres de ThéSmoky tea wood
2014Pierre Guillaume ParisLiqueur CharnelleAromatic wood
2016Pierre Guillaume Paris4.1 Le Musc & la PeauMusk

Signature

Pierre Guillaume’s signature follows from his double culture as chemist and perfumer. He builds his perfumes around bases he formulates himself, like the Épicène-Gamma accord of 02 Cozé, a blend of chilli, clove and nutmeg. That technical command lets him write a perfumery he wants narrative, contemporary and above all wearable.

His repertoire is recognizable by a marked taste for gourmand musks, amber woods and milky, sweet, resinous materials. The numbered-theme system of his main house reflects his method: returning freely to a family of materials, exploring its variations, and signalling lineages with a decimal, as from 04 Musc Maori to 4.1 Le Musc & la Peau.

Perfume is the artistic expression of a science.Pierre Guillaume

Key characteristics

Signature materials
Musks, tobacco, fig, leather, iris, vanilla, milky notes
Approach
Perfumer-chemist, bases formulated in-house, narrative and wearable writing
Recurring accords
Gourmand musk, amber wood, spicy tobacco, iris leather
Place in French perfumery
Independent author-perfumer, self-taught, rooted in Auvergne

FAQ

Who is Pierre Guillaume?01
Pierre Guillaume is an independent French perfumer-creator, a chemist by training and self-taught in composition. He founded Parfumerie Générale in 2005, now Pierre Guillaume Paris, and also runs the sister house Phaedon Paris.
Was Pierre Guillaume trained at a perfumery school?02
No. Pierre Guillaume is self-taught. From a family of Auvergne chemists, he learned composition through his scientific culture rather than the classic perfumery schools.
What is Pierre Guillaume’s first perfume?03
02 Cozé, in 2002. This spicy-tobacco accord, built on the Épicène-Gamma base, sought to recreate the smell of his father’s cigar cellar. It marks the birth of Parfumerie Générale.
Which houses does Pierre Guillaume create for?04
He is founder and perfumer of Pierre Guillaume Paris, formerly Parfumerie Générale, whose Black Collection continues his former Huitième Art line launched in 2009; he is also artistic director of the sister house Phaedon Paris, whose trademark he acquired in 2013. He composes for these brands in his Auvergne ateliers.
Why did Parfumerie Générale become Pierre Guillaume Paris?05
Pierre Guillaume gathered all his collections under a single label bearing his name. Pierre Guillaume Paris brings together the Numbered Collection (heir to Parfumerie Générale), the Black, Cruise and White collections.
What is Pierre Guillaume’s numbering system?06
Each olfactory theme carries a figure: tobaccos under 02, musks under 04, aromatic flowers under 09. Variations of a theme take a decimal, as with 04 Musc Maori then 4.1 Le Musc & la Peau.
Where does Pierre Guillaume compose?07
In Auvergne, in the heart of the Volcans regional park near Clermont-Ferrand. He designs his bases, composes and manufactures in his own ateliers, including a Manufacture opened in 2023.

See also

To go further, here are related Osmetheca entries: his houses and the materials at the heart of his writing.

Sources

Published 26 June 2026 · Updated 29 June 2026 · Last fact check: 29 June 2026 · Author: Sabrina Carlier · Osmetheca